CATCH LINES

Advertising slogans (or catch lines) are short, memorable groups of words used in advertising campaigns.The advertising phrases are means of drawing attention to one distinctive feature (an aspect of a product).The purpose is to emphasize a phrase that an entity wishes to be remembered by.

Famous catch lines for an advertisement
As far as generic catch lines, the following, I think , are very good.


1.Harley Davidson – American by Birth. Rebel by Choice.

2.Volkswagen – Think Small.
* It's a play on think big (take smaller steps, to be less ambitious)
think big: Be ambitious, as in "You have to think anyway, why not think big?"

3.Porsche – There is no substitute.

5.Walmart – Save Money. Live Better.

6.Reebok – I am what I am.

7.Nike – Just do it.

8.Adidas – Impossible is Nothing.

(vs "nothing is impossible"; things people think are impossible are merely hard)

for me impossible is nothing (such problems are nothing - that is, trivial (for him). 

So in summary, "Nothing is impossible" is a motivational phrase rejecting claims that something is "impossible" by claiming that it is only "difficult" rather than "impossible".
But "Impossible is nothing" is a boast - a claim that the speaker is able to easily perform feats that other people would think impossible to achieve.

9.Calvin Klein – Between love and madness lies obsession.

10.Levis – Quality never goes out of style.

11.Tag Heuer – Success. It’s a Mind Game.

15. Sony – Make Believe.

16.Master card- There are some things money can't buy. For everything else there's master card.

17.IMAX – Think big.

19.Energizer – Keeps going and going and going.

23.Canon – See what we mean.

27.FedEx – When there is no tomorrow.

28.Red Cross – The greatest tragedy is indifference.

29.Disneyland – The happiest place on earth.

30.Holiday Inn – Pleasing people the world over.

31.Hallmark – When you care enough to send the very best.

34.Yellow Pages – Let your fingers do the walking.

35.McDonalds – I’m loving it.

36.Burger King – Have it your way.

37.M&Ms – Melts in your mouth, not in your hands.

38.Nokia – Connecting people.

39.Vodafone – Make the most of now.

40.Coca Cola – Open Happiness

41. Apple - Think different.